What makes a product display functional is its ability to serve an additional function in addition to displaying products.
This example of a functional display utilizes seating to allow customers to sit on the sides of the product display to try on shows.
Many retail spaces are very tight on space. This solution allowed the retailer which was Dillards Department Stores to replace the area that was reserved for seating with a functional product display.
Functional Product Display
Custom Shapes and Sizes.